National Shooting Week: shooting dames
The instructor is a man, but his three pupils are women. And the reason they’re here is that they have come on one of the school’s special one-day ladies courses aimed at giving women the basic skills of shotgun-wielding.
“The days of ladies turning up at a shoot and being met with polite frowns are long gone,” insists the school’s general manager Jonathan Irby. “We are certainly very keen to get more women shooting; apart from anything else, they represent 50 per cent of the total market.”
This article is about a business recognising the invisible social barriers that prevent woman from using their service and taking measures to make it more attractive and accessible to them. The photographs used are relevant and real, the quotes included represent the women as reasonable adults with some reservations, and the language is mostly neutral. Overall, it's an article that is respectful to women.
So why the HELL does it have a headline like "shooting dames"?!
